BRIEF
Create the graphic for the support where the pen will be put in the retails for the 500th anniversary of Leonardo’s death.
CONCEPT
Leonardo Da Vinci was the first inventor of the silverpoint. Pininfarina took inspiration from it to patent the Ethergraf tip. The 2019 will be the 500th year from Leonardo’s death, so the company wants to pay tribute to him creating a special graphic.
FOR
At IOOI’ for Pininfarina
DATE
April 2018
