BRIEF
Find a magazine that you like and make a restyling of it.
CONCEPT
The restyling of this magazine is made considering 3 principals keywords: essentiality, dynamicity and innovation. Essentiality is important to catch immediately the reader’s eye and it’s given by a clean design, sans serif fonts combined with a slab-serif one that allows a more friendly atmosphere. The dynamic look keeps the attention alive and it’s declined through a layout that changes in the articles but in the meantime it’s able to maintain a coherence among all the components. This elements confer a fresh and innovative style in line with the magazine’s topic, that is about business, startups, retails, franchising and technology.
FOR
Academic project
DATA
June 2015